Jan Muhammad Sohu
Contact Member
E-mail : jan.sohu@iba-suk.edu.pk
Office Extension :
Biography
Jan Muhammad Sohu is a Lecturer at Sukkur IBA University (SIBAU), Pakistan. He also served Pakistan State Oil, United Bank Limited, AzCorp Entertainment, Women Development Program, BOL Media Network, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), and Jiangsu University China. His research interests are in Digital Marketing, Value Co-creation, Social Media Marketing, Social Entrepreneurship, Mobile Marketing, SMEs, and Educational Development. He achieved USAID award for his BBA degree program in 2011. He is consecutive winner of Jiangsu Presidential Scholarship for his PhD program in 2019 and 2020. He received his BBA Degree from Sukkur IBA University, MBA from Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST Karachi), and currently enrolled in Ph.D. program (2019-2021) at Jiangsu University China. He has attended national and international conferences (The Virtual CHARLESTON LIBRARY CONFERENCE USA) and published papers indexed in the Web of Science Database, Scopus, CABS, ABDC, Scimego, EBSCO, Google Scholar, and HEC Database
Qualifications
| Degree | From | Major | Year |
|---|---|---|---|
| BBA | Sukkur IBA University | Marketing | 2015 |
| MBA | SZABIST Karachi | Marketing | 2017 |
| PhD (In Process) | Jiangsu University | Digital Marketing | 2021 |
Publications
| # | Title | Author(s) |
|---|---|---|
| 1 | The Reinvesting Impact of Promotional Activity and Store Atmosphere on Impulse Buying Behavior: The Mediating Role of Payment Facility |
Sohu , Jan Muhammad |
| 2 | The Mediating Role of Information Flow and Factors for Supplier Selection |
Sohu , Jan Muhammad |
| 3 | Feasibility Study of Knowledge Management Establishment in Private Degree Awarding Institute of Pakistan |
Sohu , Jan Muhammad |
| 4 | Impact of Green HRM on Employees Pro-Environmental Behavior: Mediating Role of Women Environmental Knowledge at Higher Education Institutions |
Sohu , Jan Muhammad |
| 5 | The General Public Knowledge, Attitude, and Practices Regarding COVID-19 During the Lockdown in Asian Developing Countries |
Sohu , Jan Muhammad |